Bob Beard
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Mail code: 6511Campus: Mesatempe
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Student Information
Graduate StudentHuman and Social Dimensions of Science and Technology
College of Global Futures
Bob Beard is a United States Marine Corps veteran, first-generation college graduate, and PhD student in the Human and Social Dimensions of Science and Technology program at Arizona State University.
In his role as senior program manager at ASU’s Center for Science and the Imagination, he produces content, programming, exhibitions, and experiences at the intersection of science, humanities, and public imagination. With more than two decades of hands-on media production and research in communication, advocacy, and participatory culture, he works to create accessible, collaborative spaces to explore personal and organizational futures.
He is co-editor of the book Imagining Transmedia (MIT Press, 2024), and the creator and principal investigator of the Veterans Imagination Project, a research-based intervention designed to improve the experience of military-to-civilian transition with the tools of speculative fiction and strategic narrative foresight.
His past projects include Frankenstein200, an educational transmedia experience supported by the U.S. National Science Foundation; Future Visions 2071, a collection of stories and art exhibited at the Smithsonian Institution’s Arts and Industries Building; and PBS Nerd, a national brand and outreach campaign developed for public television stations across the United States.
Master of Arts, Communication Studies; Arizona State University - 2014
Bachelor of Interdisciplinary Studies; Arizona State University - 2008
Courses
2025 Fall
| Course Number | Course Title |
|---|---|
| IPI 499 | Individualized Instruction |
| IPI 499 | Individualized Instruction |
2022 Spring
| Course Number | Course Title |
|---|---|
| VTS 394 | Special Topics |
As a brand consultant, Bob created and launched the PBS Nerd brand, working with teams across PBS to develop brand guidelines, content, and outreach strategies for national roll-out and member station implementation.
Bob is a founding member of The Plurality University. The Plurality University (U+) is on a mission to detect, connect, and federate people and organizations that mobilize the resources of the imaginary to explore alternative futures. It has two main objectives:
(1) To make these practices and outputs more accessible and useable for decision-makers, professionals, the media and students;
(2) To build upon the richness and diversity of imaginaries of the future in order to shift public debate, expectations and aspirations – thereby widening the scope of alternatives available to business, public actors and society at large.