Stephanie Morse is the Senior Manager of Content Design at EdPlus, leading a team of UX writers who craft user-centered content for the ASU Online website, the undergraduate application, Starbucks partnership, Study Hall and other digital experiences. She develops content strategies, optimizes content performance and collaborates with design, research, marketing and product teams to create seamless, intuitive experiences that meet student needs and business goals.
Her expertise includes AI-driven experiences, such as ASU Online’s chatbot and DegreeMe, an AI quiz that matches students with degree programs based on their interests. With more than eight years of experience in writing and content strategy, she is passionate about expanding access to higher education, mentoring her team and solving complex UX challenges through collaboration and creative problem-solving. Before this current role, Stephanie was a UX Content Manager and UX Writer for EdPlus.