I joined the W. P. Carey School of Business Department of Marketing and Communications in August 2016. Working from Arizona State University's Tempe campus, I oversee the W. P. Carey news site and alumni magazine, as well as contribute to a variety of marketing projects, including writing, proofreading, and task management. I'm the contact for inbound and outbound media requests, promoting faculty research and connecting W. P. Carey professors and staff with media for interviews on current events.
I'm also responsible for day-to-day management, including the editorial calendar and press pitches, and a staff of about 20 freelance writers as they help produce content for the W. P. Carey news site and magazine. I plan and produce multimedia and social content to tell the stories of the W. P. Carey School of Business. From daily interactions with W. P. Carey's alumni, faculty, staff, advocates, and followers to the creation of stories behind the university — and the professors and students that give it life — I enjoy helping strengthen ASU’s and the business school’s brand.
I'm proud to have led the launch of a modern, responsive digital magazine to complement the printed W. P. Carey magazine shared with more than 100,000 alumni.