Alicia Holder has been working in business and community relationship development in Higher Education since 1992 in a wide range of capacities.
She began as Assistant Director of University Events in Institutional Advancement at Old Dominion University in Norfolk, Virginia. Her responsibilities there included bringing notable speakers to the Norfolk area for the university's President's Lecture Series and other events to promote the school to the community, alumni, donors and prospective students.
She has been with the W. P. Carey School of Business since 1997 and has served in the MBA Career Management Office, the Marketing Department in a student advisory/recruiter development role and as Director of Business Partnerships for the Center for Services Leadership.
Her role in the Center for Services Leadership included developing and implementing executive education programs and oversight of the Center's marketing strategy and marketing communication channels. On the business partnership front, this includes developing and managing the relationships and programming for the CSL's board which is a group of 40+ high level executives in the services space and their teams.
In her current role as Business Development Director for the W. P. Carey Executive Education, Corporate Partnership and Lifelong Learning group, Alicia is responsible for engaging companies and individuals at a variety of levels in the schools non-degree professional development programs and serving as a conduit between the business community and the university.
Alicia graduated from the Evening MBA program in the W. P. Carey School in 2000 and also holds an M.A. in Teaching. Alicia was the W. P. Carey School of Business winner of the Dean's Staff Recognition Award and was a recipient of the Arizona Governor's Team Award for Excellence. A marketing campaign run under Alicia’s direction has won the Phoenix area American Marketing Association award for “Best Business to Business Marketing Campaign”. Alicia was also named to the national Women We Admire List of "Rising Star Women of Education" for 2024.
