Nadine Berghaus, Senior Vice President of Marketing for ASU Online, joined the Enterprise Partners Outreach Hub in July 2022. In her role, she will be responsible for all paid media efforts as it relates to ASU Online. One of her main tasks will be to build a strong and differentiated brand profile in an increasingly competitive marketplace while ensuring the alignment with the ASU parent brand.
Prior to accepting this position, she worked since September 2018 as Vice President of Marketing for ASU Online in the Enterprise Market Hub. Prior to moving to the Higher Education field, she spent 14 years in various international and US marketing roles at the Henkel Corporation, where she had a proven track record of success.
Born and raised in Germany, Berghaus graduated from University of Essen where she received a Master of Science, Business-Marketing and Finance. Subsequent to that she worked at the chair of marketing focused on consumer behavior, and rounded her profile with a dissertation towards a PhD in Political Science.
Berghaus lives with her family in Phoenix and is the only one out of four children who lives abroad in the US.