Yunseon Choe
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Mail code: 4020Campus: Hainan
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Yunseon Choe is an assistant professor in the School of Community Resources and Development with HNU-ASU International College of Tourism. In the context of the growing pressure placed on nature by increased tourism, her main research considers the role of people and parks in attaining sustainable tourism development in the context of parks and tourism destinations and how the sustainability of park and tourism management may be informed through advanced methodologies and stakeholder engagement.
Her research theme is sustainability within the nexus of people, parks, and tourism, with a methodological emphasis on transferring U.S. models to various settings in Asia. Her work, achieved through testing and applying new research methods in both qualitative and quantitative approaches in domestic and international settings, sits at the intersection of multiple research strands, while utilizing recent technological advances to establish better management strategies for sustainability and enhancing visitor experiences. Along these lines, she seeks to understand the role that the natural world plays in defining human behavior as well as people’s values and actions associated with its management and protection.
- Ph.D. Recreation, Park and Tourism Sciences, Texas A&M University, USA
- M.S. Hospitality and Tourism Management, Purdue University, USA
- B.A. Tourism Management and Hotel Management, Kyung Hee University, South Korea
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Certificate of Hospitality Operations. Swiss Hotel Management School, Leysin, Switzerland
Yunseon's research agenda is centered on sustainability within the nexus of people, parks, and tourism, with a methodological emphasis on adapting U.S. models to diverse Asia contexts. Her work, which is accomplished by testing and applying new research methods in qualitative and quantitative approaches in domestic and international settings, resides at the intersection of multiple research strands, while also applying the latest technological advances to establish better management strategies for sustainability while improving visitor experiences.
- Choe, Y., Lee, C. K., Choi, J., Kim, M., & Sim, K. W. (2023). Identifying tourist spatial and temporal patterns using GPS and sequence alignment method. Journal of Travel Research, 62(6), 1181–1201. https://doi.org/10.1177/00472875221127685
- Choe, Y., Lee, W., & Sim, K. W. (2023). Sustainable destination management using visitors’ movements: Applying mobile positioning data. Journal Park and Recreation Administration, 41(2), 27–49. https://doi.org/10.18666/JPRA-2023-11511
- Ren, Y., Choe, Y., & Song, H. (2023). Antecedents and consequences of brand equity: Evidence from Starbucks coffee brand. International Journal of Hospitality Management, 108, 103351. https://doi.org/10.1016/j.ijhm.2022.103351
- Yoo, J., Choe, Y., & Lee, G. (2022). Exploring pilgrimage value by ZMET: The mind of Christian pilgrims. Annals of Tourism Research, 96, 103466. https://doi.org/10.1016/j.annals.2022.103466
- Baek, K., Choe, Y., Lee, S., Lee, G., & Pae, T (2022). The effects of the pilgrimage to the Christian Holy Land on the meaning in life and quality of life as moderated by the tourist’s faith maturity. Sustainability 2022, 14(5), 2891. https://doi.org/10.3390/su14052891
- Oplustilova, N., Choe, Y., Han G., & Lee, G. (2022). International K-pop fans’ involvement in fandom: Examination of identity salience. International Journal of Tourism and Hospitality Research 36 (4), 35-47.
- Choe, Y., Wang, J. H., & Song, H. J. (2021). The impact of the Middle East Respiratory Syndrome coronavirus on inbound tourism in South Korea toward sustainable tourism. Journal of Sustainable Tourism, 29(7), 1117–1133. https://doi.org/10.1080/09669582.2020.1797057
- Wang, J., Choe, Y., Song, H. (2021). Domestic tourists’ decision-making process under threat of COVID-19, International Journal of Environmental Research and Public Health, 18(20), 10835. https://doi.org/10.3390/ijerph182010835
- Moon, J., Choe, Y., & Song, H. (2021). Determinants of consumers’ online/offline shopping behaviours during the COVID-19 pandemic. International Journal of Environmental Research and Public Health, 18(4), 1593. https://doi.org/10.3390/ijerph18041593
- Lee, G., Lin, X., Choe, Y., & Li, W. (2021). In the eyes of the beholder: the effect of the perceived authenticity of Sanfang Qixiang in Fuzhou, China, among locals and domestic tourists. Sustainability, 13(22), 12353. https://doi.org/10.3390/su132212353
- Sim, K.W., Choe, Y., Jang, J., & Nam, S. (2021). A study on the differences in the cognition of the visitor-reservation system: Focused on Uiryeong-gil area in Bukhansan National Park. Journal of Forest and Environmental Science, 37(1), 69–78. https://doi.org/10.7747/JFES.2021.37.1.69
- Choe, Y., & Schuett, M.A. (2020). Stakeholders’ perceptions of social and environmental changes affecting Everglades National Park in South Florida. Environmental Development, 35, 100524. https://doi.org/10.1016/j.envdev.2020.100524
- Wang, J., Choe, Y., Song, H. (2020). Brand behavioral intentions of a theme park in China: An application of brand experience. Sustainability, 12(11), 4500. https://doi.org/10.3390/su12114500
- Song, H., Kim, M.C., & Choe, Y. (2019). Structural relationships among mega-event experiences, emotional responses, and satisfaction: Focused on the 2014 Incheon Asian Games. Current Issues in Tourism, 22(5), 575–581. https://doi.org/10.1080/13683500.2018.1462310
- Choe, Y., & Schuett, M.A. (2019). The effect of services and facilities on visitors' experiences: Focused on first-time and repeat visitors to 17 national parks in Korea. International Journal of Tourism and Hospitality Research, 33(4), 87–98. https://doi.org/10.21298/IJTHR.2019.4.33.4.87
- Choe, Y., Lehto, X., & Lee, C.K. (2019). The impact of community attachment and ethnocentrism on residents’ perceptions of the social impact of a mega-event. International Journal of Tourism and Hospitality Research, 33(4), 75–86. https://doi.org/10.21298/IJTHR.2019.4.33.4.75
- Lee, G., Cui, X., Choe, Y., & Ahn, K.M. (2019). Evaluation of the value of visiting Mt. Baekdu (Changbai) via North Korean land and air routes applying contingent valuation method. International Journal of Tourism and Hospitality Research, 33(2), 157–172. https://doi.org/10.21298/IJTHR.2019.2.33.2.157
- Sim, K.W., Choe, Y., & Kim, T.G. (2018). Examining visitation to the Gyeryongsan National Park. Journal of Forest and Environmental Science, 34(3), 242–245. https://doi.org/10.7747/JFES.2018.34.3.242
- Choe, Y., Schuett, M.A., & Sim, K.W. (2017). An analysis of first-time and repeat visitors to Korean National Parks from 2007 and 2013. Journal of Mountain Science, 14(12), 2527–2539. https://doi.org/10.1007/s11629-017-4387-y
- Lim, J.H., Choe, Y., & Song, H. (2016). A study of causal-effect relationships among functional, symbolic, experiential brand image, satisfaction, trust, and loyalty: Focused on family restaurant customer. Journal of the Korean Data Analysis Society, 18(6), 3251–3268.
- Lee, J., Han, S., Choe, Y., & Sim, K.W. (2016). Influence of visitors’ satisfaction for park facilities on revisiting intentions: The case of mountainous national parks in Korea. Journal of Forest and Environmental Science, 20(2), 115–126. http://dx.doi.org/10.34272/forest.2016.20.2.010
- Choe, Y., Lee, H., Han, S., Kim, T., & Sim, K. (2016). Recognition difference of local residents and national park managers on national park adjustment: A case of 37 cancellation areas. Journal of Forest and Environmental Science, 32(2), 164–172. https://doi.org/10.7747/JFES.2016.32.2.164
- Schuett, M A., Lee, J., Choe, Y., & Sim, K. (2016). The effect of services and facilities on seniors’ visitation experiences in Seoraksan National Park. Asian Women, 32(3), 1–21. https://doi.org/10.14431/aw.2016.09.32.3.1
Courses
2022 Summer
Course Number | Course Title |
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TDM 593 | Applied Project |
2022 Spring
Course Number | Course Title |
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TDM 593 | Applied Project |
2021 Fall
Course Number | Course Title |
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TDM 593 | Applied Project |
2021 Summer
Course Number | Course Title |
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TDM 593 | Applied Project |
2021 Spring
Course Number | Course Title |
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TDM 593 | Applied Project |
2020 Fall
Course Number | Course Title |
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TDM 593 | Applied Project |