Griffin Limongelli serves as Program Manager for SPORTx Student-Athlete Venture Studio at Arizona State University, where he helps lead a first-of-its-kind entrepreneurial incubator redefining how collegiate athletes leverage NIL opportunities. With extensive experience managing the Master of Sports Law and Business program at ASU Law, brand partnerships for NFL and collegiate athletes at Divine Sports & Entertainment, and scaling business development initiatives across 600+ athletes at Influxer, Griffin specializes in the emerging intersection of NIL, entrepreneurship, and venture development. His career has been defined by a commitment to transforming how athletes build sustainable personal brands and income streams beyond traditional marketing deals, recognizing that today's student-athletes are entrepreneurs creating full-fledged businesses—not just pursuing one-off sponsorships.
Through ASU's partnership with GoDaddy and the Edson E+I Institute, SPORTx provides ASU's 650+ student-athletes with mentorship, resources, and over $1 million in combined support to develop, launch, and scale their own ventures—from e-commerce brands to tech startups to content platforms. Griffin's background spans sports marketing and branding, athlete representation, contract negotiation, content strategy, business development, and partnership procurement, positioning him uniquely to guide athletes in building authentic personal brands and creating lasting impact beyond their playing days. This evolution from traditional athlete marketing to venture creation represents the future of athlete monetization and platform ownership, and Griffin is committed to leading this movement forward for all athletes.