Xiaoran Wang
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Mail code: 1811Campus: Tempe
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Student Information
Graduate StudentStatistics
The College of Lib Arts & Sci
As a dedicated Ph.D. holder in Marketing from Renmin University of China (RUC), Xiaoran Wang has consistently strived to deepen her understanding of consumer behavior, market trends, and the intricate dynamics of contemporary business environments. This academic journey has equipped Xiaoran with a solid foundation in marketing and sparked a keen interest in the transformative potential of advanced statistical methods. Eager to transition this expertise into the realm of data science, Xiaoran is currently pursuing a Master of Science in Statistics at Arizona State University (ASU).
Xiaoran’s academic experiences in marketing and business administration have exposed her to the dynamic nature of business, where decisions increasingly rely on data-driven insights. Through both academic research and industry experience, Xiaoran has realized the importance of harnessing data for informed, strategic decision-making. Her goal is to bridge the gap between traditional business research and advanced statistical methods, contributing to more effective and informed business decisions. Aspiring to take on a leadership role, Xiaoran seeks to leverage cutting-edge data analytics to optimize business strategies and contribute to the ongoing evolution in business.
Her internship experiences have equipped her with a practical understanding of statistics. As a User Research Intern at Bianlifeng, she conducted several hands-on research projects, including analyzing brand health tracking data and executing product surveys. These experiences not only honed her skills in statistics and data science but also strengthened her capabilities in project management and strategic decision-making. At Siemens, Xiaoran assisted with market analysis and client management in Central China, ensuring data accuracy and executing quality inspections for CRM systems. Her internship at the Bank of China further developed her skills in handling corporate client relations and managing financial services.
In addition to her professional and research endeavors, Xiaoran has served as a teaching assistant and grader in courses such as Integrated Marketing Communication (RUC) and Statistics for Business (ASU), demonstrating her passion for education and mentorship.
With a unique blend of academic and practical experience, Xiaoran is well-positioned to make meaningful contributions in the industry!
- Ph.D. in Marketing, Renmin University of China, 2024
- Exchange Visitor in Marketing, Virginia Tech, 2022-2023
- B.S. in Business Administration, Central China Normal University, 2019
Wang, Xiaoran, Jing Jiang, and Xiadan Zhang, “So Cute, I Could Wait: The Effect of Cuteness on Consumer Patience,” Frontiers in Psychology, 15:1380505.
- Academic Scholarship, Renmin University of China, 2019-2023
- Visiting Scholarship, 2022-2023
- Chinese National Scholarship for Undergraduates, 2018
- First Prize in 2018 National English Competition for College Students, 2018
Serving as Teaching Assistant for:
- Marketing Management, Spring 2022
- Integrated Marketing Communications, Fall 2023 and Fall 2021
- The History of Marketing Thought, Fall 2020
- Marketing Simulation, Spring 2020
- User Research Intern, Bianlifeng, Jun. 2021 - Sep. 2021
- Marketing Intern, Siemens, Oct. 2018 - Jan. 2019
- Finance Intern, Bank of China, Jul. 2017 - Aug. 2017