Yazmin Reyes is from Phoenix, Arizona and graduated from Arizona State University as a first-generation college student as a scholar in the Dorrance Scholarship Program and ASU’s Leadership Scholarship Program.
Her career focus has been to help students and their support systems create post-secondary plans that lead to success as professionals. Currently, Yazmin is the Assistant Director of Recruitment for the Walter Cronkite School of Journalism and Mass Communication where she directs recruitment strategies of prospective undergraduate and graduate students. She manages the professional recruitment team and the Cronkite Ambassadors, student workers that aim to create peer-to-peer connections with prospective students. She also served on the Cronkite Staff Advisory Council to support and advocate on behalf of staff members within the academic unit.
Previously, she was a coordinator senior within ASU's Admission Services where she completed the Dare to Lead training program and was a leader in the IDEA (Inclusion, Diversity, Equity, Advocacy) & Action Committee. Yazmin led recruitment for multiple high school districts in the west valley region across her 5 years in Admission Services, including: Tolleson, Agua Fria, Peoria, Dysart, and Deer Valley.
Prior to working at ASU for the last 8.5 years, she worked for the Boys & Girls Club of the East Valley and Southwest Human Development. She was a part of the inaugural Community Leadership Corps, a program of the Obama Foundation and served as a panelist at the 2018 Obama Foundation Summit.
Yazmin earned a bachelor's degree in family and human development while at ASU and in 2022, completed a master's degree in school counseling from Northern Arizona University. In her graduate studies, she completed an internship at Carl Hayden High School in the Phoenix Union High School District.