Profiles in "Strategy" Expertise Area

  • Susan Wynn's background is in information, data, and project management. She is a certified Project Management Professional (PMP), a Certified Scrum Master (CSM), a Prosci Certified Change Practitioner (CCP), and a Lean Six Sigma Yellow Belt.
  • Yazmin Reyes leads Cronkite's recruitment work for prospective undergraduate and graduate students. She was born and raised in Phoenix, Arizona and is a first-generation college graduate and alumna of ASU and NAU.
  • Sarah Hough is executive director of digital brand creative for ASU's Enterprise Marketing Hub with more than 20 years of experience in communications, branding, institutional advancement and marketing in a higher ed environment.
  • Semadeni's research studies focus on competitive strategy, corporate strategy, knowledge, and top management teams.
  • Mathias Arrfelt's research focuses on behavioral, cultural, environmental, and learning related aspects of strategic decision making, including how these factors influence firm performance.
  • Sr. assoc. dean Jessica Pucci leads Cronkite’s curriculum, instruction, student recruitment, L.A. expansion and more. She teaches courses in digital marketing and consults across higher ed on strategy, growth and leadership.
  • Hunsaker enjoys extensive global experience. He has worked with companies (ranging in size from Fortune 500 to start-up) operating in North America, Latin America, Europe, and Asia. He has a particular expertise in LATAM.
  • Highly innovative and acclaimed marketing executive with a proven track record of success in crafting impactful global and national marketing strategies.
  • Scholar is an Assistant Teaching Prof at The School of Applied Professional Studies.He focuses on organizational leadership, supporting learners taking theory into practice.He leads study abroad programs in Asia and Israel.