Michelle Fehler

Michelle is a Biomimicry Professional and a Visual Communication Designer who is passionate about connecting Nature’s strategies to design. Her goal is to enable designers to tap into this vast database of inspiration in order to find innovative and creative solutions.

Her research focuses on defining a life-centered design thinking methodology that allows the infusion of biomimicry thinking and systems thinking into the traditional human-centered design process. She is looking at various tools and processes that make the biomimetic approach more accessible to designers.

As a Clinical Professor at The Design School at Arizona State University, she teaches various multi-disciplinary design studios, lectures, and seminars to undergraduate and graduate students. In addition, she teaches a practicum course as part of the Master's Biomimicry Program at ASU.

She has presented her work at various conferences such as at the World Usability Day, AIGA Y-conference, AIGA Phoenix Design Week, SustainbleUX, Audubon society, Liberty Wildlife, and Target HQ. Her work has been published in the Cooper Hewitt’s Summer 2019 Design Journal, Biomimetics MDPI, Swiss Design Network, European Academy of Design, and The Design Journal.