Profiles in "Services Marketing" Expertise Area

  • Kate Eaton is the Assistant Dean for MBA Programs and a Clinical Associate Professor of Marketing in the W. P. Carey School of Business.
  • As Director for Student Success Innovations in the Office of the University Provost, Crystal implements digital programs to drive student engagement and coordinated retention communications across ASU.
  • Amy Ostrom is the PetSmart Chair in Services Leadership. Her research interests focus on services marketing, transformative service, customer adoption of technology-enabled services and customers' role in creating service outcomes.
  • I've been a full time photographer and videographer for 10 years now, working for various universities in the Phoenix valley, such as UAT, ATSU, and now ASU. My entire career has been dedicated to showing people in the best p
  • Research interests: Consumer behavior, consumer and societal well-being, public policy, and services marketing. Her research examines how to help improve consumers’ financial, health, and food decisions.