Maura Scott
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Phone: 480-965-3621
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BUSINESS COLLEGE C WING TEMPE, AZ 85287
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Mail code: 4106Campus: Tempe
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Maura L. Scott is Professor of Marketing and the Edward M. Carson Chair in Services Marketing at the W. P. Carey School of Business, at Arizona State University.
Her research interests include consumer behavior, consumer and societal well-being, public policy, and services marketing. Her research examines how to help improve consumers’ financial, health, and food decisions, particularly among underrepresented, marginalized, and vulnerable populations.
She serves as Associate/Area Editor for the Journal of Marketing, Journal of Marketing Research, Journal of Consumer Psychology, and Journal of the Academy of Marketing Science. Dr. Scott previously served as joint Editor in Chief of the Journal of Public Policy & Marketing.
Dr. Scott serves on the Board of Directors of the American Marketing Association and is a Past President of the American Marketing Association’s Academic Council. She has also served on the Board of Directors for the Association for Consumer Research (ACR).
Her research is published in leading journals including the Journal of Marketing Research, Journal of Marketing, Journal of Consumer Research, Journal of Consumer Psychology, Journal of the Academy of Marketing Science, and Journal of Public Policy & Marketing, among others.
Dr. Scott won the Society for Consumer Psychology’s 2024 Distinguished Scientific Contribution Award. She has won the Thomas C. Kinnear Best Paper Award (JPP&M), the Weitz-Winer-O'Dell Award (JMR), the AMA-EBSCO-RRBM Award for Responsible Research. She was a Finalist for the Paul E. Green Award (JMR) and an Honorable Mention for the Robert Ferber Award (JCR). She serves as an Academic Fellow of the Marketing Science Institute.
Her industry background includes marketing roles at 3M, Dial Corporation, and Motorola. She enjoys mentoring doctoral students and has been actively involved in the PhD Project for many years. She won the Williams-Qualls-Spratlen Award for Multicultural Mentoring. She has taught undergraduate consumer behavior, marketing management, marketing principles, and marketing strategy, and doctoral seminars in consumer behavior theory and consumer behavior research methods.
Ph.D. in Business Administration, (Marketing), W. P. Carey School of Business, Arizona State University, Tempe, AZ
M.S. in Management (Marketing Major), Krannert School of Management, Purdue University, West Lafayette, IN
B.S. in Economics (Concentration Areas: Computer Science and Psychology), Purdue University, West Lafayette, IN
- 2018 Marketing Science Institute Grant
- 2017 ACR Transformative Consumer Research Grant
Mende, Martin, Abhishek Borah, Maura L. Scott, Lisa E. Bolton, Leonard Lee, (2024) “People, Peace, Prosperity, and the Planet: A Journey toward Sustainable Development in Consumer Research,” Journal of Consumer Research 51 (1). (UTD, FT50)
Scott, Maura L., Sterling A. Bone, Glenn L. Christensen, Annelise Lederer, Martin Mende, Brandon G. Christensen, Marina Cozac, (2024) “Revealing and Mitigating the Effects of Racial Bias and Discrimination in Financial Services,” Journal of Marketing Research. (UTD, FT50)
- 2024 Bradford-Osborne Research Award, First Place Winner
Shanks, Ilana, Martin Mende, Maura L. Scott, Jenny van Doorn, Dhruv Grewal, (2024) “Cobotics and Its Power Dynamics: Establishing and Mitigating Unintended Consequences of Human-Robot Collaboration in Healthcare Services,” Journal of the Academy of Marketing Science. (FT50)
- 2016 Marketing Science Institute, Customer Experience Research Grant
Fronczek, Lane Peterson, Martin Mende, Maura L. Scott, Gergana Y. Nenkov, and Anders Gustafsson, “Friend or Foe? Can Anthropomorphizing Self-Tracking Devices Backfire on Marketers and Consumers?” (2024), Journal of the Academy of Marketing Science. 51 (5) 1075–1097 (FT50)
- 2017 ACR Grant for Transformative Consumer Research
Cozac, Marina, Martin Mende and Maura L. Scott, (2024) “Away from Maladaptive Food Consumption and Toward Food Well-Being: A Sustainable Future of Food,” in Maladaptive Consumer Behavior: Theory, Research, and Intervention. Ed. Ingrid M. Martin and David W. Stewart, Springer Nature. 978-3-031-60198-9.
Garbas, Janina, Sebastian A. Schubach, Martin Mende, Maura L. Scott, Jan H. Schumann, (2023) “You Want to Sell This to Me Twice? How Perceptions of Betrayal May Undermine Internal Product Upgrades,” Journal of the Academy of Marketing Science, 51 (2), 286–309. (FT50)
Mende, Martin, Dhruv Grewal, Abhijit Guha, Kusum Ailawadi, Anne Roggeveen, Maura L. Scott, Aric Rindfleisch, Koen Pauwels, Barbara Kahn, (2023) “Exploring Consumer Responses to COVID-19: Meaning Making, Cohort Effects, and Consumer Rebound,” Journal of the Association for Consumer Research, 8 (2), 220-234.
Cozac, Marina, Martin Mende, Maura L. Scott, (2023) “Fueling Against Stress: How Fuel Snacks Affect Consumers at the Intersection of Stress and Gender,” Journal of Business Research.
Dugan, Riley, Valentina Ortiz Ubal, Maura L. Scott, (2023) “Sales Well-Being: A Salesperson-focused Framework for Individual, Organizational, and Societal Well-Being,” Journal of Personal Selling & Sales Management, 43 (1), 65-83.
Arsel, Zeynep, David Crockett, and Maura L. Scott, (2022) “Diversity, Equity, and Inclusion (DEI) in the Journal of Consumer Research: A Curation and Research Agenda,” Journal of Consumer Research, 48 (5) 920-933. (UTD, FT50)
Grier, Sonya, Guillaume Johnson, Maura L. Scott, (2022) “From Anxious Spaces to Harmonious Relations? Interracial Marketplace Interactions through the Lens of Consumer Psychology,” Journal of Consumer Psychology, 32 (1) 97-126. (FT50)
- JCP Top 10 Most Cited Papers (Jan 2022 – Dec 2023)
de Ruyter, Ko, Debbie I. Keeling, Kirk Plangger, Matteo Montecchi, Maura L. Scott, and Darren W. Dahl, (2022) “Reimagining Marketing Strategy: Driving the Debate on Grand Challenges,” Journal of the Academy of Marketing Science, 50 (1), 13-21. (FT50)
Scott, Maura L. and Martin Mende, (2022) “Impact for Good: A Journey toward Impact through Marketing Scholarship,” European Journal of Marketing, 56 (9), 2573-2585.
Fronczek, Lane Peterson, Martin Mende, and Maura L. Scott, (2022) “From Self-Quantification to Self-Objectification? Framework and Research Agenda on Consequences for Well-Being,” Journal of Consumer Affairs. 56 (3) 1356-1374.
Kumar, Smriti, Elizabeth G. Miller, Martin Mende, Maura L. Scott, (2022) “Language Matters! Humanizing Service Robots Through the Use of Language During the COVID-19 Pandemic,” Marketing Letters, 33, 607–623.
Harmeling, Colleen, Martin Mende, Maura L. Scott, and Robert Palmatier, (2021) “Marketing, Through the Eyes of the Stigmatized,” Journal of Marketing Research, 58 (2) 223-45. (Lead article) (UTD, FT50)
- 2023 Finalist, AMA-EBSCO-RRBM Responsible Research in Marketing Award
- 2022 Finalist, JMR Paul E. Green Award
Mende, Martin, Linda C. Salisbury, Gergana Y. Nenkov, and Maura L. Scott, (2020) “Improving Financial Inclusion through Communal Financial Orientation: How Financial Service Providers Can Better Engage Consumers in Banking Deserts,” Journal of Consumer Psychology, 30 (2), 379-91. (FT50)
- 2023 Winner, Journal of Consumer Psychology, Best Paper Award
- 2022 Winner, AMA-EBSCO-RRBM Responsible Research in Marketing Award
Heß, Nicole, Corinne M. Kelley, Maura L. Scott, Martin Mende, and Jan H. Schumann, (2020) “Getting Personal in Public!? How Consumers Respond to Public Personalized Advertising in Retail Stores,” Journal of Retailing, 96 (3), 344-61.
Grewal, Dhruv, Mirja Kroshke, Martin Mende, Anne L. Roggeveen, and Maura L. Scott (2020) “Frontline Cyborgs at Your Service: How Human Enhancement Technologies Affect Customer Service Experiences in Retail, Sales, and Service Settings,” Journal of Interactive Marketing, 51, 9-25.
Mende, Martin, Maura L. Scott, Jenny van Doorn, Dhruv Grewal, and Ilana Shanks, (2019) “Service Robots Rising: How Humanoid Robots Influence Service Experiences and Elicit Compensatory Consumer Responses,” Journal of Marketing Research, 56 (4), 535-56. (Lead article) (UTD, FT50)
- 2024 Winner, Journal of Marketing Research, Weitz-Winer-O’Dell Award (for JMR articles that have made the most significant long-term contribution to marketing theory, methodology, and/or practice.)
- 2020 Finalist, AMA ServSIG Best Paper Award
- 2016 Marketing Science Institute, Customer Experience Research Grant
Mende, Martin, Maura L. Scott, Aaron M. Garvey, and Lisa E. Bolton, (2019) “The Marketing of Love: How Attachment Styles Affect Romantic Consumption,” Journal of the Academy of Marketing Science, 47 (2) 255-73. (FT50)
Bublitz, Melissa, Tracy Rank-Christman, Luca Cian, Xavier Ignacio Cortada, Adriana Madzharov, Vanessa Patrick, Laura Peracchio, Maura L. Scott, Aparna Sundar, Ngoc Minh To, and Claudia Townsend, (2019) “Collaborative Art: A Transformational Force within Communities,” Journal of the Association for Consumer Research, 4 (4), 313-31.
Mead, James A., David M. Hardesty, and Maura L. Scott, (2019) “Low Detail Future Variety: Providing Affective Relief during Repetitive Music Consumption,” Psychology & Marketing, 36 (11) 975-88.
Mende, Martin, Maura L. Scott, and Lisa E. Bolton, (2018) “All That Glitters is Not Gold: When and Why Service Providers’ Conspicuous Consumption Triggers Reward or Penalty Effects,” Journal of Service Research, 21 (4), 405-20.
Hüttel, Björn, Jan H. Schumann, Martin Mende, Maura L. Scott, and Christian Wagner, (2018) “How Consumers Assess Free E-Services: The Role of Benefit-Inflation and Cost-Deflation Effects,” Journal of Service Research, 21 (3), 267–83. (Lead article)
- 2019 JSR Best Paper Award, Finalist
Connell, Paul M., Stacey R. Finkelstein, Maura L. Scott, and Beth Vallen, (2018) “Negative Associations of Frozen Compared with Fresh Vegetables: Convergence of Evidence between Implicit and Explicit Measures,” Appetite, 127, 296-302.
Mende, Martin, Maura L. Scott, Mary Jo Bitner, and Amy L. Ostrom, (2017) “Activating Customers for Better Coproduction Outcomes: The Interplay of Firm-Assigned Workload, Service Literacy, Eustress, and Organizational Support,” Journal of Public Policy & Marketing, 36 (1), 137-55.
- 2013 ACR-Sheth Foundation Transformative Consumer Research Grant
Mandel, Naomi, Maura L. Scott, Sunghoon Kim, and Rajiv K. Sinha, (2017) “Strategies for Improving Self-Control among Naïve, Sophisticated, and Time-Consistent Consumers,”Journal of Economic Psychology, 60, 109-25.
Connell, Paul, Stacey Finkelstein, Maura L. Scott, and Beth Vallen, (2017) “Preventing Food Waste and Promoting Healthier Eating Among Lower Income Families in Industrialized Nations,” Handbook of Famine, Starvation, and Nutrient Deprivation: From Biology to Policy. Ed. Victor R. Preedy and Vinood B. Patel. Springer.
Connell, Paul M., Stacey R. Finkelstein, Maura L. Scott, and Beth Vallen, (2016) “Helping Lower Income Parents Reduce the Risk of Food Waste from Children’s Aversion to Healthier Food Options: Comment on Daniel 2016,” Social Science & Medicine, 150, 286-89.
Scott, Maura L. and Gergana Y. Nenkov, (2016) “Using Consumer Responsibility Reminders to Reduce Cuteness-Induced Indulgent Consumption,” Marketing Letters, 27(2), 323-36.
Mende, Martin, Maura L. Scott, Katherine N. Lemon, and Scott Thompson, (2015) “Consumer Judgments of Firm Integrity in Light of Firm-Initiated Relationship Ending,” in Strong Brands, Strong Relationships, ed. Susan Fournier, Michael Breazeale, and Jill Avery. Taylor & Francis / Routledge, pages 233-49.
Nenkov, Gergana Y. and Maura L. Scott, (2014) “So Cute I Could Eat It Up: Priming Effects of Cute Products on Indulgent Consumption,” Journal of Consumer Research, 41 (2), 326-41. (UTD, FT50)
Hoegg, JoAndrea, Maura L. Scott, Andrea C. Morales, and Darren W. Dahl, (2014) “The Flip Side of Vanity Sizing: How Consumers Respond to and Compensate for Larger than Expected Clothing Sizes,” Journal of Consumer Psychology, 24 (1), 70-78. (FT50)
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- 2010 MSI-ACR Shopper Marketing Grant
Scott, Maura L., Martin Mende, and Lisa E. Bolton, (2013) “Are Consumers Judging the Book by Its Cover? How Consumers Decode Conspicuous Consumption Cues in Buyer-Seller Relationships,” Journal of Marketing Research, 50 (3), 334-47. (UTD, FT50)
Scott, Maura L. and Stephen M. Nowlis, (2013) “The Effect of Goal Specificity on Consumer Goal Reengagement,” Journal of Consumer Research, 40 (3), 444-59. (UTD, FT50)
Montoya, Detra Y. and Maura L. Scott, (2013) “The Effect of Lifestyle-Based Depletion on Teen Consumer Behavior,” Journal of Public Policy & Marketing, 32 (1), 82-96.
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- 2007 University of Washington, Business and Economic Development Grant
Bublitz, Melissa G., Laura A. Peracchio, Alan R. Andreasen, Jeremy Kees, Blair Kidwell, Elizabeth G. Miller, Carol M. Motley, Paula C. Peter, Priyali Rajagopal, Maura L. Scott, and Beth Vallen, (2013), “Food for Thought: Transforming Research into Actionable Information for Consumers,” Journal of Business Research, 66 (8), 1211-18.
Morales, Andrea C., Maura L. Scott, and Eric A. Yorkston, (2012) “The Role of Accent Standardness in Message Preference and Recall,” Journal of Advertising, 40 (1), 33-46.
Block, Lauren, Sonya Grier, Terry Childers, Brennan Davis, Jane Ebert, Shiriki Kumanyika, Russ Laczniak, Jane Machin, Carol Motley, Laura Peracchio, Simone Pettigrew, Maura L. Scott, and Mirjam van Ginkel Bieshaar (2011), “From Nutrients to Nurturance: A Conceptual Introduction to Food Well-Being,” Journal of Public Policy & Marketing, 30 (1), 5-13.
- 2014 JPP&M Thomas C. Kinnear Best Paper Award, Winner
Bublitz, Melissa G., Laura A. Peracchio, Alan R. Andreasen, Jeremy Kees, Blair Kidwell, Elizabeth G. Miller, Carol M. Motley, Paula C. Peter, Priya Rajagopal, Maura L. Scott, and Beth Vallen, (2011) “The Quest for Eating Right: Advancing Food Well-Being,” Journal of Research for Consumers, 19 (1), 1-12.
Scott, Maura L., Stephen M. Nowlis, Naomi Mandel, and Andrea C. Morales (2008), “The Effect of Reduced Food Sizes and Packages on the Consumption Behavior of Restrained Eaters and Unrestrained Eaters,” Journal of Consumer Research, 35 (3), 391-405. (UTD, FT50)
- 2009 JCR Robert Ferber Award, Honorable Mention
- 2006 ACR Grant for Transformative Consumer Research
JPP&M EDITORIALS
Scott, Maura L. and Kelly D. Martin (2023), “And Still We Rise: Inclusive Impact through Rigorous Research to Improve the Well-Being of Individuals, Society, and the Environment,” Journal of Public Policy & Marketing, 42(4) 297-302.
Martin, Kelly D. and Maura L. Scott, (2022), “We Get by with a Little Help from Our Friends: Progress Toward the Future and an Invitation to Approach Policy Questions through Novel Perspectives,” Journal of Public Policy & Marketing, 41 (3).
Scott, Maura L., Corinne M. K. Hassler, Kelly D. Martin (2022), “Here Comes the Sun: Present and Future Impact in Marketing and Public Policy Research,” Journal of Public Policy & Marketing, 41 (1), 1-9.
Mende, Martin and Maura L. Scott (2021), “May the Force Be with You: Expanding the Scope for Marketing Research as a Force for Good in a Sustainable World,” Journal of Public Policy & Marketing, 40 (2), 116-125.
Martin, Kelly D., Abhishek Borah, and Maura L. Scott (2021), “Journal of Public Policy & Marketing at 40: Celebrating History and Impact,” Journal of Public Policy & Marketing.
Martin, Kelly D. and Maura L. Scott (2021), “Journal of Public Policy & Marketing: A Strategic Vision for Rigor, Relevance, and Inclusivity,” Journal of Public Policy & Marketing, 40 (1), 1-6.
Scott, Maura L. and Kelly D. Martin (2021), “COVID-19 Update Editorial: Introduction to the Commentary Series. Inequalities and Divides as We Continue to Grapple with a Global Pandemic,” Journal of Public Policy & Marketing, 40 (1), 83-88.
Scott, Maura L., Kelly D. Martin, Josh Wiener, Pam S. Ellen, Scot Burton (2020), “The COVID-19 Pandemic at the Intersection of Marketing and Public Policy,” Journal of Public Policy & Marketing, 39 (3), 257-65.
Scott, Maura L. and Beth Vallen (2019), “Expanding the Lens of Food Well-Being: An Examination of Contemporary Marketing, Policy, and Practice with an Eye on the Future,” Journal of Public Policy & Marketing, 38 (2) 127-35.
ADDITIONAL PUBLISHED WORK
Winterich, Karen Page and Maura L. Scott (2024), “Framing the Job Market and Job Market Process,” Marketing News. AMA Transitions Guide: Navigating the Progression from Doctoral Student to Marketing Professor. Ed. Michelle Kritselis and Marilyn Stone.
Hassler, Corinne M.K., Martin Mende, Maura L. Scott, Lisa E. Bolton (2023), “The Ambassador Effect: How Inducing an Ambassador Role and Environmental Consciousness Impact Prosocial Marketplace Behavior,” Marketing Science Institute Working Paper Series.
Scott, Maura L. (2023) “A Decades Long Journey of Marketing and Public Policy Research to Support the Greater Good,” in Usha C. V. Haley and Andrew Jack, “Measuring Societal Impact in Business & Management Research: From Challenges to Change (White Paper),” London: SAGE. https://doi.org/10.4135/wp230103
Mende, Martin, Maura L. Scott, and Dhruv Grewal (2021), “Leveraging Technology to Improve Customer Relationships,” Impact at JMR, (May 17, 2022), Available at: https://www.ama .org/2022/05/17/leveraging-technology-to-improve-customer-relationships/
Shanks, Ilana, Mende, Martin, Maura L. Scott, Jenny van Doorn, Dhruv Grewal, (2021) “Who’s the Boss? Consumer Response to Human-Robot Cobotic Teams in Healthcare Service,” Marketing Science Institute Working Paper Series, Report 21-128.
Grewal, Dhruv, Martin Mende, Abhijit Guha, Kusum Ailawadi, Barbara Kahn, Anne Roggeveen, Maura L. Scott, Aric Rindfleisch, Koen Pauwels, (2021) “Marketing in a Crises-Laden World,” Marketing Science Institute Working Paper Series, Report 21-116.
Scott, Maura L. (2018) “What Factors Influence Over-Consumption and How Can Marketers Use This Information to Improve Customers’ Wellbeing?” Mapping Out Marketing: Navigation Lessons from the Ivory Trenches, Ed. Ronald Paul Hill, Catherine M. Lamberton, Jennifer Swartz. Taylor & Francis / Routledge.
Mende, Martin, Maura L. Scott, Jenny van Doorn, Ilana Shanks, and Dhruv Grewal, (2017) “Service Robots Rising: How Humanoid Robots Influence Service Experiences and Food Consumption,” Marketing Science Institute Working Paper Series, Report 17-125.
Mende, Martin, Colleen Harmeling, Maura L. Scott, and Robert Palmatier, (2017) “Effective Customer Engagement Strategies in Health Care: The Role of Stigma,” Marketing Science Institute Working Paper Series, Report 17-105.