Critically acclaimed performer, author and social engagement artist, RobertFaridKarimi, designs interactive immersive game-performance experiences to spark players to imagine worlds of mutual community nourishment.

A former merchant, Testa focuses on the relationship between people, products. She explores the impact of strategic changes in retail through internationalization, sustainability, channel shifts, and the employee experience.

Head of Industrial Design Program & Associate Professor at ASU, Disruptor at CD&I Associates, Design Advisory Board Member at NABA, Red Dot Design Award, Expert in product design, creativity, innovation, design thinking,IDSA