Elysia Labita serves as Executive Director of Academic Portfolio Strategy & Activation at EdPlus, where she leads the Academic Portfolio Management, International Development, Strategic Portfolio Planning, and Portfolio Market Activation teams. Together, these groups partner with ASU’s academic units to align program planning, enrollment health, and market positioning with the university’s charter and student needs.
With nearly 20 years of experience in marketing and strategic operations, Elysia’s work is rooted in data and market research, ensuring decisions are informed by clear signals of student demand and workforce relevance. By combining the expertise of portfolio and marketing teams, her role centers on helping academic leaders design and sustain offerings that are both scalable and student-centered.
Elysia holds a Bachelor of Arts in Communication (Advertising) from Washington State University, a Master of Science in Digital Audience Strategy from Arizona State University, and an MBA. She is committed to advancing ASU’s mission of expanding access to higher education by building systems and partnerships that serve learners and communities worldwide.