Michael Wiles research and teaching interests are in dynamic capabilities, resources, brand competitive advantage, organizational learning and innovation, as well as the marketing-finance interface.

Highly innovative and acclaimed marketing executive with a proven track record of success in crafting impactful global and national marketing strategies.

Cho applies technology to new business ventures and his expertise includes entrepreneurship, strategic marketing and leadership.

In my role as Strategic Marketing and Comms Director for Edson College of Nursing, I have the opportunity to set direction around messaging, branding, thought leadership development and branding strategy.