Mary Jo Bitner is one of the founders of the service marketing discipline, committing her career to the study of customer satisfaction, customer-employee interactions, servicescapes, and technology delivered service.

Seigyoung Auh is Professor of Global Marketing at Thunderbird School of Global Management at Arizona State University and a research faculty member with the Center for Service Leadership.

Karen Stafford is a Faculty Associate with the W. P. Carey School of Business focused on coursework related to the Human Resources Management major degree program.