Jessica Pucci

As senior associate dean, Jessica Pucci leads the Cronkite School’s degree portfolio, curriculum and instruction; student recruitment; Los Angeles expansion; and more. She also leads synergies that leverage the school’s expertise in audience growth, engagement and measurement, including partnerships with the NCAA Final Four, and the award-winning Electionland project. She teaches digital marketing, analytics and ethics courses, among others.

Prior to her current role, Pucci served as both associate dean and assistant dean, and before that, director of Digital Audience Programs and director of the Cronkite News social media team. Previously, Pucci directed brand journalism, social media and engagement for large national home-design and retail clients at the communications agency Manifest (formerly McMurry/TMG) directing content strategy and execution for clients such as Bed Bath & Beyond. Earlier, she held editorial posts at consumer magazines; her work also has appeared in Robb Report, Money magazine and HGTV Magazine, among others.

Pucci holds a master’s degree in journalism (media management) from the University of Missouri, where her research focused on journalism ethics. She earned her bachelor’s degree in journalism from the University of Wisconsin.