Heidi Gracie currently serves as ASU's Julie Ann Wrigley Global Futures Laboratory's Chief Operating Officer and brings over 25 years of executive-level experience from diverse industries, including iconic companies such as Coca-Cola, Burger King Corporation, and the Public Broadcasting Service.
Her professional journey has been deeply intertwined with the transformative evolution of the Global Futures Laboratory (GFL), where she’s played a pivotal role since 2018.
Heidi has strategically navigated through diverse industries, showcasing her adeptness in dynamic and rapidly evolving environments. Her career reflects a penchant for not only initiating process enhancements but also devising innovative strategies to attain operational excellence. Functioning as a catalyst for change and an innovator, she has consistently led transformative initiatives, significantly elevating brand awareness. Her proficiencies focus on robust operational management, collaborative communication, relationship-building skills, and hands-on experience in project management within complex, matrixed environments.
As the past Executive Director of marketing and communications for ASU’s Knowledge Enterprise, Heidi played a pivotal role in illuminating the institution’s excellence in research and its profound contributions to the world.
Heidi earned her BA degree in communications from Chatham University.
INNOVATION | MARKETING AWARDS
- National Effie Award Winner for Marketing Excellence (American Marketing Association)
- Copper Quill Award Winner - International Association of Business Communicators (IABC) 2012
- 7-time ADDY Award Winner - American Advertising Federation ADDY Award winner for Online Media Commercials, Online Banners, Interactive Media Campaign, Local TV Spots and Illustration
- 7 time Telly Award Winner - Telly Award winner for Use of Animation, Transportation, and Marketing Campaign
- Copper Quill Award Winner - International Association of Business Communicators (IABC) 2009
- AdWeekMedia BUZZ Award Winner for scripted TV advertisement