In my current role, I am responsible for the strategic marketing and communications of the Arizona State University’s Knowledge Enterprise. I lead a talented team of storytellers who translate the breakthroughs, discoveries and advancements of ASU’s annual half-a-billion-dollar-plus research enterprise through creative and innovative digital, motion, print and social formats. Our efforts contextualize the work of ASU researchers, faculty and staff, highlighting the significant elements of societal impact these contributions have on communities around the world.
My previous international portfolio includes some of the most recognizable brands in the world, including Coca-Cola, Burger King, Laureate, and the Public Broadcasting System. Global in focus, results driven and a customer experience aficionado, today, I bring 30 years of experience in commercial marketing to an academic setting. I am a passionate steward, advocate and gatekeeper for the Knowledge Enterprise portfolio, spanning research, international development, corporate engagement and economic development, global futures and entrepreneurship + innovation.
My work is recognized for its impact - helping drive critical components of transformational change on a local, national and global scale.
INNOVATION | MARKETING AWARDS
- National Effie Award Winner for Marketing Excellence (American Marketing Association)
- Copper Quill Award Winner - International Association of Business Communicators (IABC) 2012
- 7 time ADDY Award Winner - American Advertising Federation ADDY Award winner for Online Media Commercial, Online Banners, Interactive Media Campaign, Local TV Spot and Illustration
- 7 time Telly Award Winner - Telly Award winner for: Use of Animation, Transportation and Marketing Campaign
- Copper Quill Award Winner - International Association of Business Communicators (IABC) 2009
- AdWeekMedia BUZZ Award Winner for scripted TV advertisement