Tomide Oloruntobi is an assistant professor of intercultural communication at Hugh Downs School of Human Communication. A recipient of many intercultural and international communication disciplinary awards, he examines globalization, cultural politics of taste, platformization and political economy in postcolonial Nigerian visual cultures.
His interdisciplinary works are widely published on topics such as identity, cross-cultural adaptation, embodiment, mis- and disinformation, intergroup communication, and group vitality. His current research focuses on the narrative and perceptual shifts informed by the mainstreaming of African media products, specifically Afrobeats, and their implications for global Black relationalities.
Education
PhD University of New Mexico
Research Interests
Tomide Oloruntobi is an assistant professor of Inter/Cultural Communication at Hugh Downs School of Human Communication. A recipient of many intercultural/international communication disciplinary awards, he examines globalization, cultural politics of taste, platformization, and political economy in postcolonial Nigerian visual cultures. His interdisciplinary works are widely published on topics such as identity, cross-cultural adaption, embodiment, mis/disinformation, intergroup communication, and group vitality. His current research focuses on the narrative and perceptual shifts informed by the mainstreaming of African media products, specifically Afrobeats, and their implications for global Black relationalities.
Publications
Oommen, D., & Oloruntobi, T. (2024). (Dis)Connecting with the USA: How African international students relate with diverse communities and adapt to the United States. Journal of International and Intercultural Communication, 18(1), 21–45. https://doi.org/10.1080/17513057.2024.2430517
Oloruntobi, T. (2023). “The battle is the Lord’s:” Social media, faith-based organizations, and the challenge of Covid-19/vaccine misinformation in Nigeria. In B. M. Calafell & S. Eguchi (Eds.), The Routledge handbook of ethnicity, race, and communication, pp. 424 – 437. Routledge. https://doi.org/10.4324/9780367748586-40
Oloruntobi, T. (2023). On intersections of power and vulnerability: A critique of Nollywood, heteropatriarchy, and ideologies of motherhood. Howard Journal of Communications, 35(3), 294–310. https://doi.org/10.1080/10646175.2023.2264232
Oloruntobi, T. (2022). Revisiting cross-cultural adaptation: An embodied approach. Journal of International and Intercultural Communication, 16(4), 283–299. https://doi.org/10.1080/17513057.2022.2120207