Tomide Oloruntobi

Assistant Professor,

Hugh Downs School Of Human Communication

toloruntobi@asu.edu

Mail code: 1205

Campus: Tempe
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Long Bio

Tomide Oloruntobi is an assistant professor of intercultural communication at Hugh Downs School of Human Communication. A recipient of many intercultural and international communication disciplinary awards, he examines globalization, cultural politics of taste, platformization and political economy in postcolonial Nigerian visual cultures.

His interdisciplinary works are widely published on topics such as identity, cross-cultural adaptation, embodiment, mis- and disinformation, intergroup communication, and group vitality. His current research focuses on the narrative and perceptual shifts informed by the mainstreaming of African media products, specifically Afrobeats, and their implications for global Black relationalities.

Education

PhD University of New Mexico

Research Interests

Tomide Oloruntobi is an assistant professor of Inter/Cultural Communication at Hugh Downs School of Human Communication. A recipient of many intercultural/international communication disciplinary awards, he examines globalization, cultural politics of taste, platformization, and political economy in postcolonial Nigerian visual cultures. His interdisciplinary works are widely published on topics such as identity, cross-cultural adaption, embodiment, mis/disinformation, intergroup communication, and group vitality. His current research focuses on the narrative and perceptual shifts informed by the mainstreaming of African media products, specifically Afrobeats, and their implications for global Black relationalities.

Publications

Oloruntobi, T. (2022). Revisiting cross-cultural adaptation: An embodied approach. Journal of International and Intercultural Communication, 16(4), 283–299. https://doi.org/10.1080/17513057.2022.2120207

Oloruntobi, T. (2023). “The Battle is the Lord’s:” Social Media, Faith-Based Organizations, and the Challenge of Covid-19/Vaccine Misinformation in Nigeria. In B. M. Calafell & S. Eguchi (Eds.), The Routledge handbook of ethnicity, race, and communication, pp. 424 – 437. Routledge. https://doi.org/10.4324/9780367748586-40

Oloruntobi, T. (2023). On Intersections of Power and Vulnerability: A Critique of Nollywood, Heteropatriarchy, and Ideologies of Motherhood. Howard Journal of Communications, 35(3), 294–310. https://doi.org/10.1080/10646175.2023.2264232

Courses

2025 Spring

Course Number	Course Title
COM 263	Elements Intercultural Comm
COM 263	Elements Intercultural Comm

2024 Fall

Course Number	Course Title
COM 263	Elements Intercultural Comm
COM 263	Elements Intercultural Comm

Expertise Areas

African Studies

Critical Cultural Studies

Intercultural Communication